Tag Archives: The Mirror

Canadian Broadcasting Corporation (CBC) and Holdings Powers That Be Accountable

18 Jun

 

 

My friends here at WordPress, especially those who’ve read The Mirror, know that I am not one who gives up easily.  Monday evening, I was having a beverage at a local saloon with a younger military Signals engineer whom I was on the Space Operations Course with, a couple of years ago. In discussing my book, he suggested that I contact the Go Public team at CBC News.

While the British have the BBC, Canadians have the CBC – the Canadian Broadcasting Corporation. If you’re from the U.S., think of the CBC as if PBS was an arms-length agency of the Federal Government.

So, I’ve sent the CBC News / Go Public team an email about my book’s true story. I’ve reproduced the email below, with the necessary minor alterations to change the true names to the pseudonyms I used in the book, as required.

* * * * *

–IN CONFIDENCE–

Dear Go Public,

This will be difficult to believe, but it is a true story, I assure you. As you read this, bear in mind that I am a recently retired, 3rd generation RCAF navigator (almost 31 years of service) and a Member of the Order of Military Merit. I was a founding member of the Canadian Forces’ Welfare Centre, have the military equivalent to a basic post-graduate education, and have worked with defence scientists and researchers of various flavours. Character references upon request, etc., etc.

In 2008, during a nasty marriage breakdown, I had to deal with my estranged wife’s rabid parental alienation and possible Munchausen by proxy behaviour. Both of these are serious forms of child abuse. Experts hold that alienation abuse is at least as harmful to kids psychologically as is sexual abuse. Munchausen by proxy is the most lethal form of child abuse. By Ontario law, I had to contact a Children’s Aid Society (CAS) to report this, and so I did. (Pasties CAS.)

The CAS not only refused to investigate, which by their own admission would require outside psychiatric expertise, they tried to block an expert psychiatrist’s involvement. They assisted my ex-wife in alienating our three children from me–11, 13, 17–and got me court-ordered from my own home, without trial and without evidence, and with a cunning de facto no access order placed against me.

Even when the expert psychiatrist (Associate Professor of Psychiatry, psychoanalyst) corroborated everything that I had said was happening, the CAS still refused to help, as did the Ontario’s Office of the Children’s Lawyer. It would be more accurate to name that agency the Office of the Mother’s Lawyer. Better that children be subject to serious child abuse than mother not “win” HER child support payments, in Ontario.

I used my military background to analyze the child protection system, and discovered some rather interesting things. The mandatory 2007 Child Protection Standards in Ontario have been rigged with feminist ideology and definitions, so that a mother not getting exclusive custody of the children in divorce (and hence the child support payments) now technically constitutes child abuse, especially if she is a threat to the kids. This rationalizes what is in fact malicious interference in divorce by feminist CAS social workers under guise of fraudulent child protection.

Feminist CAS workers know this will establish “status quo” and “primary caregiver” child custody advantages for mother in the ensuing divorce proceedings, as these are the two largest determinants of child custody in Ontario. It also vilifies the father as being abusive, by implication, as he had to be removed from the home “due to conflict.” (i.e., It was his fault, he’s belligerent or abusive or has “anger issues.”)

This feminist ideology is in the realm of domestic violence “theory,” and it was refuted by UBC Professor Don Dutton back in 2006 (i.e., before the Child Protection Standards were written in 2007) in a peer-reviewed academic paper. My analysis also revealed something else: this systemic practice is criminal, and not in a trivial way.

I maintain that the Ontario government acted to cover up what happened in my case. I had brought this to the attention of Minister Rype-Blumers and Attorney General Guy Smiley. The Child and Family Services Review Board issued a misleading decision against Hastings CAS to cover up the criminal malfeasance. When I complained against the feminist judge who ordered me out of my house without trial, I specifically explained how her actions constituted the criminal offences of abduction as per sections 280.1 and 281 of the Criminal Code (abduction of a child under 14 or 16). The Ontario Judicial Council couldn’t refute my argument, so they merely wrote back to inform me that I had complained of criminal “abduction.” They literally put the word in quotes to express their contempt for me.

I’ve recently published a book to expose what constitutes, unbelievably, a covert Ontario-wide feminist criminal conspiracy to abduct children from their fathers in divorce, from which Children’s Aid Societies justify their government funding. I am openly alleging cover up and criminal malfeasance, including on the part of the feminist judge and others like her.

I also noted essentially similar narcissistic personality traits in the hard-core feminists in my case to those that the expert psychiatrist identified in my former wife. I’ve re-interpreted existing elements of narcissism theory to explain this.

My book and its thesis about feminists and narcissism have the endorsement of reformed former feminist Professor of English Janice Fiamengo (University of Ottawa). It’s garnered strong reader reviews, and is reported to be a gripping read. One reader described it as John le Carre meets Mommy Dearest, to which I would add a bit of author Malcolm Gladwell.

To due Ontario’s Child and Family Services Act, I cannot be publicly identified in association with my true story. Thus, I write and blog under the pseudonym of Michael M. McConaughey.

Please help me to expose this duplicitous system of injustice and abuse of children (and men!) in Ontario. The expert psychiatrist  -Toronto’s Dr. Sol Goldstein – told me in May 2010 that there were strong clinical indicators in the Russ Williams case that suggest that severe parental alienation at the hands of a highly narcissistic mother (e.g., his strange family name changes) is what caused Williams’ severe psychopathology. Please help me expose and thus defeat Ontario’s secret Russ Williams Training Program for Children of Divorce.

The whole story is even bigger than what I’ve outlined in this email. This is just the beginning. My book’s title is The Mirror, Book One – Welcome to the Evil Sisterhood.

Thank you.

Michael M. McConaughey

Ottawa ON

613.123.4567 (evenings and weekends)

* * * * *

Someday, somewhere, someone is going to break this story in the mainstream media. Hopefully, it will be CBC News Go Public. I note that they’re advertising that they are on a bit of a summer vacation from June to August. If I don’t hear back from them, I’ll contact them again later in the summer.

My father taught me that perseverance is a virtue. It was a good lesson.

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Press Release: NIGHTMARE FOR LIBERALS, BOOK HAS READERS RAVING

25 May
Let the truth be known

Let the truth be known

PRESS RELEASE

 

FOR IMMEDIATE RELEASE:

 

NIGHTMARE FOR LIBERALS, BOOK HAS READERS RAVING

New Author Exposes Government’s Hidden CAS Agenda in The Mirror

 

[Ottawa, ON – 25 May 2014] – When Michael McConaughey—not his real name—contacted a Children’s Aid Society (CAS) in 2008 about his estranged wife’s abuse of their children, he thought they would be protected. Instead, Society workers helped his wife alienate them, got him court-ordered from his own home by a feminist judge, and had a de facto no-access order placed against him, all without trial. What he discovered led to what he maintains was a government cover up. In his new book The Mirror, Book One: Welcome to the Evil Sisterhood, McConaughey exposes everything.

 

McConaughey was astonished to learn that feminists had rigged the mandatory Child Protection Standards in Ontario so that a mother not automatically “winning” child custody and child support payments now perversely constitutes child abuse, especially if she is a child abuser. His analysis reveals that this systemic practice is irrefutably criminal, which is why he believes it had to be covered up. McConaughey also noticed the same essential narcissistic personality traits in the feminist social workers, lawyers, and judge that an expert psychiatrist identified in McConaughey’s former wife of 19 years. In the midst of an election campaign, this is the nightmare scandal that may come back to haunt Ontario’s Liberals.

 

I spent the past weekend with your book. It is excellent: your patient and blow-by-blow recounting of the hell you endured makes for a very gripping reading experience.”

Professor Janice Fiamengo, University of Ottawa

 

The Mirror, Book One: Welcome to the Evil Sisterhood is available to order from FriesenPress.com/bookstore, Amazon and most major book retailers. The ebook edition is available for download through Amazon’s Kindle, iTunes Bookstore, Google Play, and Chapters and Indigo’s Kobo.

 

ABOUT THE AUTHOR: Michael M. McConaughey is a soon-to-retire, 3rd generation Royal Canadian Air Force navigator with over three decades of service. He is a Member of the Order of Military Merit and a father of three.

 

# # #

 

FOR INTERVIEWS CONTACT:

 

Michael M. McConaughey

themirrorbooks@gmail.com

Author Of The Week!

20 May
To Oprah: So glad you liked the book. Sorry, I already have a gf. Love, Nav

To Oprah: So glad you liked the book. Sorry, I already have a gf. Love, Nav

Well, it’s been an exciting last few days. There was the first confirmed sighting of The Mirror. An unnamed lady who is dear to me purchased three paperback copies at the FriesenPress online book store. I wasn’t aware that  the book arrived only a few days later–I still haven’t received my promotional copies yet. Imagine my surprise when she came over to visit Saturday evening, when I was at my parents’ home.

The book looks even better than I had dared hope. The red-on-white-with-black looks very striking. For those of you who, like me, prefer a real paper book to an e-book, it was a sublime moment when I first held a copy. Although I had read the words that I’ve written many times over on a computer screen, seeing them in physical print for the first time made it seem real. Electrons are so fleeting and ethereal; a physical book can last a minor eternity.

To add to the good news, the delightful Tam over at TravellingBookJunkie has honoured me as her Author of the Week and has given The Mirror, Book One – Welcome to the Evil Sisterhood a 4-Star book review –check out the links and support Tam for supporting The Mirror. Tam writes some intriguing travel posts about fascinating destinations, which typically include photos that magically transport you to these exotic locations.

I suppose I shall have to get myself organized, and try to get a blogging book tour scheduled. Would anyone be interested in writing their own book review about The Mirror, or in hosting an author interview like the one at TravellingBookJunkie or the one that KG did? I’d probably look to schedule one or two of these a week, to spread them out over the summer. No one would be rushed, and I’d be happy to help with the writing.

Any takers?

Book Release: The Mirror, Book One – Welcome to the Evil Sisterhood

13 May
Deep symbolism at work in the cover design

(c) 2014 Michael M. McConaughey

 

Now that I’ve gotten over the surprise (to me) release of my new book The Mirror, Book One – Welcome to the Evil Sisterhood, I suppose I had better do a proper introduction and cover reveal for those individuals who are new to this blog.

In the midst of my disturbing 2008 marriage breakdown, I had to deal with child abuse issues of rabid parental alienation and possible Munchausen by proxy. By law, I had to contact a child protection agency, which in my jurisdiction are known as Children’s Aid Societies (CAS). Little did I know that CAS’s are feminist covens.

Instead of investigating my reports of child abuse, which a CAS is legally obliged to do, the CAS social worker in my case assisted my estranged wife in alienating my three kids from me and tried to trick me into leaving my home. When this failed, the CAS social worker tried to bully me into leaving my home. When this, too, failed, she tried threatening me with child protection action if I didn’t leave my home. When this failed, the CAS made its court application.

Without trial, without evidence, and without any established fact, a feminist judge kicked me out of my own lawfully-owned home and cunningly issued a no-access order against me, which ended up lasting around nine months. It was obviously her intent to do so before she came into court. So confident were they, the CAS didn’t bother to send anyone other than their lawyer; there was no need. The eventual report of a neutral, court-appointed expert psychiatrist who corroborated what I said was going on had no real effect. Nor did an affidavit by parental alienation expert Dr. Amy Baker, Ph.D.  All it was ever about was ensuring the mother won HER child support payments, as a matter of covert feminist policy.

There was one little problem with this feminist scam. It was also criminal, literally.

Once analyzed, what the child protection system amounts to is a feminist criminal conspiracy to abduct children of divorce from their fathers. Little wonder that I refer to it as the Evil Sisterhood. I seemed to upset authorities when I pointed this out, and a cover up ensued. The Mirror exposes what happened, what routinely goes on, and most importantly, why. As the book argues, kids have been killed by deranged mothers because of this.

It is merely a happy coincidence that the book is coming out in the middle of the Ontario Government’s provincial re-election campaign.

By all accounts, The Mirror, Book One – Welcome to the Evil Sisterhood is a gripping read that competes with the best of fiction. It has strong elements of autobiography, human interest, intrigue, scandal, justice, fascinating new ideas, and gender politics. Readers report having a tough time putting it down; more than a few late nights reading have resulted.

It’s heartbreaking enough when fathers have their children ripped from their lives. When experts equate the harm done that alienation does to children as being similar to or even more harmful than sexual abuse, it goes beyond outrage.

Your support in helping spread the word about this book and its important message is gratefully appreciated. Honest online reviews are worth their weight in gold. The book is available in hardcover, paperback, and e-book formats at major online book sellers (some haven’t posted all the information, yet), and I’ve heavily discounted it at my self-publisher’s (FriesenPress) online bookstore:

FriesenPress

Amazon

Barnes & Noble

Chapters-Indigo

Google play

Kobo Store

eBookMall

– iBookStore (Hasn’t appeared here, yet. Apple devices can use the Kindle app to get The Mirror.)

As for reviews and blogging interviews, it’s full steam ahead and damn the torpedoes. Please feel free to contact me at themirrorbooks@gmail.com. Although the cover design is copyright, everyone is free to use it to blog about the book, with my blessing. There is a legal requirement that I not be publicly identified in association with this true story, so, as far as the world is concerned, I am Michael M. McConaughey. I haven’t seen my daughter since August 2008, because of this.

If I hadn’t fought, tooth-and-nail, every step of the way, the same fate would have befallen my two sons.

Thanks, everyone. It’s begun.

 

 

 

 

 

The Book Fairy Waved Her Magic Wand: “The Mirror” For Sale At Barnes & Noble!

10 May
Toto, I've a feeling we're not in Kansas anymore.

Toto, I’ve a feeling we’re not in Kansas anymore.

 

The last that I had heard (middle of this week), my book information was being uploaded to distribution channels, and I should expect to see it hit the major online sellers in a few weeks, probably by the end of June.

Imagine my surprise to find that The Mirror is now for sale at Barnes & Noble as an e-book. ***UPDATE: Changed to all formats as I was typing!*** It’s really happening, perhaps a bit faster than I had expected. I’m still working with my FriesenPress.com marketing guru to get things like my marketing plan and formal press release done. I don’t even have an “official” launch date or event planned yet.

May I ask a favour from those who’ve already read the manuscript or galley proof? It would be helpful if you’d leave comments and rank the book at both places where it is now for sale:

 

Barnes & Noble

FriesenPress

 

Honest opinions and rankings, of course. My feelings won’t be hurt in the slightest if I don’t see 5-stars across the board; far from it. I suppose I’ll have to get that goodreads.com author’s account established, so that scores / feedback can be done there, too.

As per a previous post, I’ve copied people’s review comments and pasted them below. If it’s been a while, these comments can be cut-and-pasted (by their authors!) to the Barnes & Noble and FriesenPress pages for The Mirror. Or, new comments can be written if desired, obviously.

It appears as if I’ve passed that point of no return; I’ve crossed a Rubicon, and the die is cast. (I’m sure I was the first to utter these words, honest.)

For those interested in blogging about this or having an author interview, let’s wait until my marketing guru fleshes out the marketing plan before doing anything formal. It’s certainly fine to discuss the book, but we should probably wait until the book is available at all the major retailers, first.

P.S. I still haven’t gotten my WordPress email alerts sorted out. If I’ve been absent from your recent posts, my apology.

 

* * * * *

 

Test Reader Feedback [NOTE: Significant majority are women]

“I spent the past weekend with your book. It is excellent: your patient and blow-by-blow recounting of the hell you endured makes for a very gripping reading experience.” Professor of English Janice Fiamengo, Ontario, Canada

Absolutely love Book One. You captured my interest, my support and my heart.” S.F., U.S.A.

“In the beginning I felt as though I was reading “This Boys Life: A Memoir” written by Tobias Wolff, in addition to reading Follett or Le Carré filled with conflict and intrigue. I was on the edge of my futon. I will admit, this is my second reading. I want to buy it when published, you just have to autograph it so the book can sit in my book case along with my hard copy of my favorite authors. Definitely an awesome and honest story. It is terribly hard to believe the circumstances and that there are women out there like that “Mommy Dearest” comes to mind. Thank you for letting me read your story.” J.M., Seattle, WA, U.S.A.

I really, really enjoyed it! It was so real and personal that it actually made me cry at times. Most of the time it was empathy, sometimes sympathy… I truly enjoyed reading this. I feel as if you were talking to me over coffee at times and the read was in person. Although I’ve never met you, I feel like I understand and respect you as if I did. Thank you so much!” J.C., Ontario, Canada

“I have just finished the book….to be quite honest, it’s left me speechless. I have been through a range of emotions, realizations, and was especially challenged by the last few pages regarding the rejection of ‘feminism’ as defined by Michael. What a story…It made me think about my own upbringing and how the qualities of narcissism show up differently within the masculine and feminine paradigms (as Michael suggests). Feminist or not, this book is a page-turner.” J.K., U.S.A.

“The Mirror is eloquent and it’s human. You told your story with passion, with confidence and with conviction. You’ve done brilliantly at keeping it coherent and you’ve paced it out as well as any good work of fiction I’ve ever read. Your writing style is that of a true storyteller, and it was only on very rare occasions as I read that I didn’t feel you were sitting beside me, telling of the joys and the trials, the triumphs and the frustrations. I felt your losses and your significant wins, few and far between as they may have been. You should be very proud of your work… it is awesome.” L.G.H., Ontario, Canada

The Mirror is every parent’s worst nightmare—your children stolen from your life by a vindictive ex and a corrupt, incompetent and unjust system. Sit up and take notice, because this compelling and heartbreaking story will continue to happen to others until an outraged public demands social change.” K.H., Ontario, Canada

“I honestly struggled to keep this short, because I cannot speak highly enough of the book, and how and why it was written–and what reading it instilled in me. It was an intriguing, honest and at times humorous telling of the devastating injustice inflicted on one man. I was drawn intellectually and emotionally into the story of a father whose three children were alienated from him WITH the help of the judicial systems in place in Canada. I felt present with him through each encounter, unable to stop reading. Seeing and feeling not only his pain – but the indisputable truth he conveys with evidence to back up his words – caused me to rethink various aspects of my views on society as a whole. A must read for everyone who wishes for a fairer and better world.” B.B., U.K.

“I sat down intending to read the first twenty or so pages and was became so engrossed in the details that mirrored much of my own experience – I read it right to the end in one sitting. The Mirror reveals exposes a broken system that has punished many for no good reason.” B.C., Ontario, Canada

I am so grateful you wrote this book, on so many levels. You just nailed it all so perfectly. My mother was quite a narcissist. She took me from my father when I was 3, allegedly to protect me. I never could quite figure out, protect me from what? Thanks to your book, I think I get it now. Thank you so much for letting me read your book. It was powerful. I’m quite impressed.” G.G., Seattle WA, U.S.A.

“With respect to the book, if I may say so, it has been very well structured and your dry humor runs throughout. As you had mentioned at the end, it sure is an ordeal to go through it again to put it down, but you have done a very good job of it to have it neatly segregated… I was wondering, ‘how is he going to handle the aftermath of this tornado once it gets published and recognized?’ Feminists all over are going to be so over him. And I got the answer at the last chapter. ‘Damn them,’ you say. I say the same.” K.G., India

“Just finished your book! Your passion for the dire need of the courts to return to the unfeminized Rule of Law is palpable and well-defined.Your personal experience will resonate with millions of men, and not just betrayed fathers, but any man who has been unfairly subjected to any influential female “authority” figure’s misguided decision-making process, whether she be part the judiciary, business community, government, academia, military, organized religion or politics. They will suddenly realize that it was not just bad luck that produced their negative outcomes, but a full-blown concerted conspiracy to denigrate them for being men.” K.Q.D., U.S.A.

I found your book to be extremely interesting and very well written. You’ve also done your research, so it’s very well quoted, which I think is a plus for a book like yours. It is essential to read the experience of a man, so your book needs to be out there, needs to be read. Maybe it will help to make a difference and to help the system change.” V.B., Ontario, Canada

Never have I seen the pain and horror resulting from the gross miscarriages of justice perpetrated against fathers (and men in general) in today’s society so clearly portrayed. ‘The Mirror’ is a rare, inside look at just how impotent the modern-day father is rendered by the current justice systems of North America. It exposes the insidious underbelly of feminism in a raw, unapologetic account of one man’s struggle to save his children, and his refusal to give up, even in the face of seemingly insurmountable opposition.” – A. T., VA, U.S.A.

You weren’t kidding when you said some people couldn’t put it down. I was up until 2:00 am last night reading, and then I started again after the kids went to school this morning. I found myself drawn in by your story, but also by all of the research you included. I am astounded by everything that has happened to you and your children; injustice doesn’t even begin to describe it. If this was 30 years ago, I could see it happening. But in this day and age? I find your story simply appalling. I hope, one day, your children will be able to see through their mother. No child deserves to be without a loving father, and no loving father deserves to be without his children. Looking forward to Book Two.” CA, BC, Canada

“I have just finished reading your book! After 43 years in an unhappy marriage, I feel so lifted up to know that I am not alone. One must always see the problems of others to realize that we do have things to be grateful for. All the best to you, with kudos for your wonderful book.” I.L., Ottawa ON, Canada

 

 

Coming Soon!: The Mirror, Book One – Welcome to the Evil Sisterhood

6 May
With apology to Robert Frost, The Cover Not Taken

With apology to Robert Frost, The Cover Not Taken

 

I have been blessed, in the eight months since starting blogging, to have made some absolutely wonderful friends from around the globe. The support I’ve received, especially for my forthcoming book, has been heartwarming. At times, I suspect that some of the book’s wonderful volunteer test readers are even more excited about it than I am.

I’ve received a little good news about the book from my FriesenPress.com account manager, and I thought I would pass it along. Be warned, though. There is a bit of a spoiler alert for those who want to wait to see the actual cover. The Mirror, Book One – Welcome to the Evil Sisterhood now has its place reserved at the FriesenPress online bookstore.

The book—hard cover, paperback, and various e-book formats—should be available for sale at the FP online bookstore by the end of the month. We hope to have the books stocked with the major online sellers (e.g., Amazon, Barnes & Noble, Chapters Indigo, iBooks/iTunes store) around the end of June. Since my package with FP includes book cancellation insurance, there is a chance that I can actually get the book into real bricks-and-mortar stores, too. This is part of the marketing challenge that I must rise to.

My next task is to develop a formal marketing plan. Thankfully, my package with FriesenPress.com includes working with a marketing expert to develop this plan, reviewing / editing of my book’s press release, 3 hours of marketing coaching (which includes 1 year of an individual .com website, managed with something called weebly), etc.

I have to place an order soon for the amount of books that I want for marketing purposes. I wish I could afford to buy all the test readers a thank you hard cover copy, but right now I have to marshall my copies for reviewers and other direct marketing activities (ebooks are a different matter). Maybe if sales do really well, we can revisit this, or perhaps do complimentary copies of The Mirror, Book Two – Harbinger of a Dark Age, when it comes out. What I can do now, however, is make a bulk order for Book One and pass along my author’s discount.

We can do the private book signing thing with this, but under a ladies and gentlemen’s agreement of confidentiality, if it’s my real name. Michael M. McConaughey or navigator1965?—no problem. The hard cover would be about $20, and the paperback would be about $10, plus shipping.

Let me know if anyone is interested: themirrorbooks@gmail.com. If things are a little tight at the moment, let me know, too, as I might end up with a spare book, when everything is said and done.

I know who my friends are. Thanks for all the support.

Started the manuscript 1st draft in August 2012. I'd been thinking about the project and structure for at least two years before that.

Started the manuscript 1st draft in August 2012. I’d been thinking about the project and structure for at least two years before that.

P.S. For those you’ve seen the actual cover, which do you prefer? The one I didn’t choose (above) or the one I did?

 

 

How Should I Price My New Book?

5 Apr
Gare Metz. Credit: Archimatth, Wikipedia.org ("book store")

Gare Metz. Credit: Archimatth, Wikipedia.org (“book store”)

 

For better or for worse, revisions to The Mirror, Book One – Welcome to the Evil Sisterhood are done. I doubt that the text is 100% error-free, but if it’s 99% or, better, 99.5%, that’s good enough for this first-time independent author. My friesenpress.com account manager has informed me that the next step is to identify the prices for the hardcover, paperback, and e-book formats. This sounds like a great topic for a post.

My ultimate goal with the book is to maximize sales, and thus maximize the book’s social impact. Having said this, I am not immune to author royalties, as I’d like to recover at least the ~ $10,000 investment in the book. Even better would be getting out of the rather significant personal debt hole that fighting court-ordered child abuse has put me in.

For those not familiar with my forthcoming book, it is a non-fiction work that is consistently reported to be a gripping read that compares favourably to quality fiction. It has strong elements of: autobiography, human interest, abnormal human psychology, scandal, cover up, intrigue, and fascinating new ideas. You can read more about it here, including what test readers are saying.

Having done some preliminary background digging, I’ve come up with some interesting information. First, however, this is what the default recommendations (based on page count) are on my author account page at the friesenpress.com website:

e-book: Recommended “Manufacturer Suggested Retail Price” (MSRP) was $2.99, which would net me a generous royalty of $2.10, if purchased from the friesenpress online bookstore. Any price above this at the FP bookstore nets me 70% royalties. For other online sellers, this would vary from 30% to 55% royalties. (See this link for some detailed information on e-book pricing and royalties. Generally, $2.99 appears to be the floor for the highest rates.)

paperback: Recommended MSRP is $21.99. For sales at the FP bookstore, this would net me a tidy $11.81 in royalty for each book. For normal distribution channels, this would net me a $1.76 royalty for each book sold, an order of magnitude less! The minimum MSRP is $20.49, at which my regular distribution channels sales would net me $0.00 in per-book royalty.

hard cover: Recommended MSRP is $35.99, which would net me a handsome $19.79 royalty if bought from the FP online bookstore. I feel like I am going to swoon at the very thought of such a sum! Through normal distribution channels, this drops to a $3.60 royalty per book sold. The minimum price is $32.02, at which I make a $0.00 royalty through normal distribution channels sales.

Since I make killer good royalty rates via the FP online bookstore, I can discount the price of the physical books there and still make a buck or two. However, before identifying actual prices, there is still more to consider. As it turns out, physical books don’t really matter that much for the independent author.

Kudos to blogger LindaGHill for bringing this one to my attention. Authorearnings.com describes its purpose being as “… to gather and share information so that writers can make informed decisions. Our secondary mission is to call for change within the publishing community for better pay and fairer terms in all contracts. This is a website by authors and for authors.” From their superb “The 7k Report” post, I pulled the following information:

Wow. E-book is, by far, the dominate format of Amazon.com bestseller sales. Watch what happens when we look at only the top 100:

Even more Wow. The dominance of the e-book format becomes more pronounced. It was this information that lead me to conclude that physical book sales and pricing are relatively unimportant for me as a new independent author.

I should note that these data are for fiction, whereas I have written non-fiction. I suspect that physical books are more important in non-fiction, especially if the books can be reused often (e.g., cookbook), will be a frequent reference to other works, or it has some emotional / sentiment value to the reader. Thus, I temper my expectations of the e-book format a bit.

However, given such dominance, I suspect that e-book will still be the most important format for my book, but not quite to the degree of significance shown here.

For the hardcover and paperback, then, it’s a no-brainer: I’ll go with FriesenPress.com’s recommended MSRPs. I might ask for their recommendations as to the discount offered at the FP online bookstore–25%, 33%, 45%, etc.–, but this too is nothing to lose sleep over. To be honest, I do like the idea that my book will be available in physical form. Perhaps I am old-fashioned.

Next, let’s consider the Forbes online article “Mark Coker: Indie Authors Are Underpricing Their Books.” These are the main points I pulled from this article on self-published e-books:

– Free e-books “sell” the most copies (not surprisingly).

– We sell fewer e-books as the price climbs: $.99 sells more e-books than $1.99, $1.99 sells more e-books than $2.99, etc. However, absolute $$$ per book author royalty goes up with price.

– $2.99 to $5.99 is the “sweet spot” band that produces optimal indie (i.e., independent) author income.

– Lower prices have the advantage that more readers, due to greater sales volume, will get to know you and your work (i.e., may help for future books’ sales or greater social impact if that is a goal, which it is in this case).

– Best selling e-books tend to be longer ones (e.g., 120,000 words or more), contrary to “conventional” book wisdom (mine is 94,000 words, with a sequel in progress).

– Top 30 selling e-books worked out to price at between 3¢/1000 words and 5¢/1000 words. (With my 94,000 words, this would range from $2.82 to $4.70, or $2.99 to $4.99 with standard $.99 price rounding.)

– One exception was a popular novella, which, at ~40,000 words and $2.99, worked out to 8¢ to 9¢/1000

Thus, The Mirror, Book One would seem to naturally fall into the “sweet spot” band, somewhere between $2.99 and $4.99. If it’s as good as the test readers seem to be saying, then it might be able to command 9¢/1000 words, or $8.49, rounded up a few cents.

This might be feasible were I a known author. However, I suspect that, as a new author, the e-book wouldn’t necessarily sell well at that high a price. Thus, $8.49 appears to constitute a price ceiling for the e-book form of The Mirror, Book One.

Successful author Tim Ferriss recommends 99¢ to $2.99 for e-book pricing. Even more interesting is his recommendation to initially set the price to $0, to drive “sales” and build a following with feedback for the book.

Let’s say that I follow Tim’s advice and initially give away the e-book as a marketing strategy. The hardcover and paperback prices will be as per FriesenPress’s recommendations, as they won’t be driving the book’s success bus, so to speak. After the free book giveaway period, assuming that it has the desired effect, what do you think the e-book price should be set to?